# Privacy and Security Policy
## Introduction
Patola House ("Patola House" or "Company") operates and owns patolahouse.com ("Website"), an e-commerce portal offering a wide variety of sarees. Patola House is a subsidiary of Jinal Cotton Industries, and all rights and responsibilities for Patola House lie with Jinal Cotton Industries. This Privacy and Security Policy ("Policy") applies to the Products/Services offered by Patola House. This Policy describes Patola House’s use and sharing of information received from persons accessing or using the Services ("User") whether they are "Visitors" (Users who simply browse the Website or use the Services without being registered with Patola House) or "Members" (Users who have registered with Patola House). Patola House adheres to the applicable laws regarding the collection, use, and retention of personal information.
Patola House’s Policy is subject to change at any time without notice. Users should review the Policy periodically to ensure they are aware of any changes. By accessing the Website, Users agree to be bound by the terms and conditions of this Policy. If Users do not agree with the terms and conditions of the Policy, they should not use or access the Website.
## 1. Information Collected from User
1.1 When Users register with Patola House or use the Services, Patola House may ask the User to provide information such as:
- Name
- Surname
- Phone number
- Payment UTR number or UPI reference number
## 2. Use of Information Collected
2.1 Patola House will use Personal Information, Financial Information, Transaction Information, and Communication Information collected from Users to:
- Deliver the products and Services requested through the Website or Patola House’s Facebook, Instagram, or Twitter account
- Enhance the operations of the Website
- Improve Patola House’s marketing and promotional efforts
- Analyze Website use
- Improve Patola House’s product and Service offerings
- Collect payment for the Services offered
- Inform Users about online and offline offers, products, services, updates
- Tailor User’s experience with third parties
For example, if a User sends Patola House’s customer service an email, we may use the User’s comments and feedback to tell others about Patola House’s services and may post the User’s comments in Patola House’s marketing materials or channels or on the Website. Patola House may also use the Personal Information to:
- Troubleshoot
- Resolve disputes
- Accomplish administrative tasks
- Contact Users
- Enforce Patola House’s agreements with Users, including the Website’s Terms of Use and this Policy
- Comply with applicable laws
- Cooperate with law enforcement activities
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
## 3. Disclosure of Personal Information
3.1 Except as set forth herein, Patola House does not rent, sell, or share Personal Information it collects about Users to or with third parties. Personal Information collected from Users is only used to:
- Provide them with Patola House’s products and Services
- Suggest products that might be of interest to Users ("Personalization")
- Comply with any requirements of law
Notwithstanding the foregoing statement, Users have the option to opt-out of Personalization.
## 4. Changes to the Policy
Patola House’s Policy is subject to change at any time without notice. Users should review the Policy periodically to ensure they are aware of any changes. By accessing the Website, Users agree to be bound by the terms and conditions of this Policy. If Users do not agree with the terms and conditions of the Policy, they should not use or access the Website.